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Gift Cards That Do Not Sit in a Drawer

By Float OKC

Most gift cards go unredeemed. A few small things make ours much more likely to be used.

The uncomfortable truth about gift cards is how many are never spent. If you are giving one, it is worth doing the two things that change that.

Give a specific experience, not just an amount

A fixed amount asks the recipient to make a decision. A named experience — a one-hour float at $70, or the Triple Treat at $100 — removes it. They know exactly what they have been given and what to book.

Send the first-visit guide with it

Most hesitation about floating is not reluctance, it is not knowing what happens. Our first-visit page answers it in order: what you do, what to bring, what to wear, how long it takes.

Mention the expiry

All gift cards expire one year from purchase. Saying so when you hand it over is far kinder than letting someone discover it later.

And they can pass it on

Credits are transferable. If it genuinely is not for them, it can go to somebody it is for.

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